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The site states the following, "Fields marked with an asterisk are required." We observed that the web site stated " Ayudas IDAE 2011 a proyectos estratégicos de inver." It also stated " Raquo; El Instituto para la Diversificación y Ahorro de la Energía, IDAE, ha lanzado la convocatoria 2011 del Programa de ayu. Raquo; El pasado día 4 de mayo se celebró una Jornada Técnica patrocinada por el Socio Protector AMAFRI-SOLQUIMIA sobre la P. Nuevo Reglamento para Instalaciones Frigoríficas R. Reforma del supermercado Lupa en Zamora." The header had Chiloverg as the highest ranking keyword. This keyword was followed by chiloverg leon, aire acondicionado leon, and frio industrial leon which isn't as urgent as Chiloverg. The other words the site uses is climatización leon. refrigeración leon is also included and could not be understood by search crawlers.